The Top 5 Auction Trends in the Digital Age
Greater Giving has been rallying to pull together our best practices based on years of experience to identify the key digital trends you should know about in 2014. We have found time and time again that by digitizing your fundraising efforts and benefit auctions, you increase your revenue.
Our number one finding, and no surprise here, is how hot mobile bidding is, so naturally we decided to jump into the ring and unveil Greater Giving Mobile Bidding this year.
Beyond that, your organization should be looking into, or already experimenting with, emailing your guests their receipts, providing event ‘bid assistants’ – which are your own staff and volunteers – to support your guests, striving to create seamless transactions between the action and the payment transaction, and hashtag-ing your event. These are the top trends and where it’s at in the digital age.
Author: Alexandra Saavedra, Marketing Programs Manager, Greater Giving
Come visit us at NTC’14: Booth #902 – to see our brand new digital guide, along with fundraising resources such as our Auction Planner, Best Practices for Mobile Bidding Events and more!