Maybe you are exploring potential opportunties for leveraging Giving Tuesday for the first time or maybe you’re in search of advice on how to fine tune your organization’s approach this year. Our friends at DonorPerfect have some Giving Tuesday help to share. One thing that is certain: the popularity of this day of giving has been increasing steadily […]
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This post was originally published on DonorPerfect’s blog. It is republished here with permission. In general, we found that less images and lines of text is more. Emails with about 20 lines of text and three or fewer images receive the highest click-through rate. Now, we’re going to explore if there are any takeaways to help […]
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Balancing Out the Gender Equation at Your Next Golf Outing by Kim Keating, Founder and CEO, GIVE Marketing NewBridge Services, a northern NewJersey-based nonprofit that provides mental health care, housing for people with special needs, addiction counseling and family and youth services, has been running a successful golf outing fundraiser for its Jobs Plus […]
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Creative Agency Gives Back with Free Rebranding for a Nonprofit Attention nonprofit marketers: If you’re a small nonprofit organization in need of rebranding, you’re in luck. Thinkso, a creative agency based in New York City, is giving away a new one—for free. Each year, the Thinkso team focuses their talents and resources on […]
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This week Abila, introduced Abila Elevate. Elevate is a cloud-based fundraising solution created to help “…fundraisers turn data into knowledge so that fundraisers can better know and engage with donors and supporters, add new donors, and more easily and effectively manage resources, ” according to the company’s press release. “We listened to nonprofit organizations around the country, […]
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From time to time, we publish posts from other fabulous resources and bloggers that we hope will provide you with additional insight. This post was originally published on Markets for Good, … by Nikon Rasumov The father of Corporate Social Responsibility (CSR), R.E. Freeman, argued almost 30 years ago that all for-profits should consider their […]
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This Infographic highlights the results of the inaugural Give Local America event on May 6. Over 7,700 nonprofits shared the great work of their organization, gained new supporters and raised funds for their mission through these giving events.
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The impact of technology has revolutionized the way advocates support and engage with their chosen charities, the way nonprofits fundraise and reach potential donors and more importantly, it has changed the whole nonprofit landscape to that of a more innovative, interactive and engaging kind.
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By Steve MacLaughlin, director of Blackbaud’s Idea Lab In 2013, overall charitable giving in the United States was up 4.9% on a year-over-year basis and marked the largest year-over-year increase in charitable giving since the recession! This showed that the fundraising environment is continuing to improve for the vast majority of organizations. The continued […]
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You’ve been hearing for years about the need for nonprofits to “take advantage of mobile” or “leverage mobile.” In a country where 40% of all web traffic comes from mobile phones and tablets, every organization must devise a strategy to meet this rapidly increasing behavioral change.
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