If you’ve been through a check out lane in the US in the past couple of years, you have probably been asked if you’d like to donate to some cause or other. And you may have noticed, that the frequency and the locations of these have increased. All for very good reason: Check Out Campaigns have been […]
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Maybe you are exploring potential opportunties for leveraging Giving Tuesday for the first time or maybe you’re in search of advice on how to fine tune your organization’s approach this year. Our friends at DonorPerfect have some Giving Tuesday help to share. One thing that is certain: the popularity of this day of giving has been increasing steadily […]
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The 2015 Pew study on Teens, Social Media and Technology Overview proved our expectations about Facebook’s dominance in social media. Other demographic results were also expected in regards to age and gender, but some interesting economic and ethnic disparities came to light. With the rise of the smartphone, more teenagers (13-17 years) than […]
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There are plenty of technological solutions for the nonprofit professional and organization. “Technology” can connect us all very quickly and easily in a variety of forms: smartphones, social media, and “the cloud.” But “leveraging technology effectively” is different. It requires a determination, at the onset, of what you will need and expect the technology to do. Sure, effective storytelling […]
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This post originally appeared on Clairification and is being shared here, with permission. Read on for 3 excellent, specific examples of #GivingTuesday used to express gratitude to your supporters. Did you participate in #GivingTuesday last year? I’m hoping it was a great success from your perspective, but what about your donor’s perspective? What did you do to […]
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I have a journalism degree from one of the top ten journalism schools in the country. Some of my best friends were in the broadcast sequence and, upon graduation, took jobs with local news stations across the country. Some of them producers, others as anchors, a few as reporters, and even a sports guy – […]
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When you take time to read our Third Sector Today posts, you confirm that we must be doing something right. And we would be remiss if we didn’t occasionally recap popular posts you might have missed. Time to share some of our most read posts so far in 2015! Fundraising Always a […]
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Summer is waning, but, admit it, the anticipation of autumn inspires. The new season signals new plans, tactics, and a calendar full of opportunities. And soon it will be shopping on “Black Friday” and/or avoiding stores by shopping online on Cyber Monday. We ask, then, why not engage on #GivingTuesday? If #GivingTuesday is not on […]
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The way your nonprofit conducts its business is important. With a limited budget and, too often, few resources, the hard work that you put in, even with smaller details, can make a big difference. But sometimes, it can feel a bit like you’re struggling to make a truly measurable impact - you want to do […]
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The FEP (Fundraising Effectiveness Project) has been since 2006 to collect aggregate data on donor giving. They have discovered that for every 100 donors gained, nonprofits are losing 102. This is a bad statistic, since these donors have already shown support for these nonprofits. As this graphic reveals, in 2013 nonprofits in the study reported […]
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