How should organizations respond to national tragedy?

I have a journalism degree from one of the top ten journalism schools in the country. Some of my best friends were in the broadcast sequence and, upon graduation, took jobs with local news stations across the country. Some of them producers, others as anchors, a few as reporters, and even a sports guy – […]

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Partner Post

New Fundraising Grader to Help Nonprofits Benchmark Performance

Nonprofit organizations face three main challenges within the lifecycle of every donor relationship, individual or corporate.   1) The first challenge is getting that initial contribution. How can you convince this individual or company that your nonprofit is worthy of their support? - Donor Acquisition 2) Once that donor is in the fold, the nurturing […]

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Most Popular Posts for Your Organization

  When you take time to read our Third Sector Today posts, you confirm that we must be doing something right. And we would be remiss if we didn’t occasionally recap popular posts you might have missed. Time to share some of our most read posts so far in 2015!   Fundraising   Always a […]

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Partner Post

How Long Should Your Email Be?

This post was originally published on DonorPerfect’s blog. It is republished here with permission. In general, we found that less images and lines of text is more. Emails with about 20 lines of text and three or fewer images receive the highest click-through rate. Now, we’re going to explore if there are any takeaways to help […]

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Balancing Out the Gender Equation at Your Next Golf Outing

Balancing Out the Gender Equation at Your Next Golf Outing by Kim Keating, Founder and CEO, GIVE Marketing   NewBridge Services, a northern NewJersey-based nonprofit that provides mental health care, housing for people with special needs, addiction counseling and family and youth services, has been running a successful golf outing fundraiser for its Jobs Plus […]

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Dream Candidates Don’t Raise These Red Flags

  There are good reasons a candidate is on a job search. Sometimes job-seekers send off signals that remind you they might be passed over for promotion, burnt-out, or underpaid. As an interviewer you may extend “benefit of the doubt”, but you should heed red flags raised by candidates who may not be your best […]

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Partner Post

Do your DIY fundraisers generate $11,652 each? Meet the ones who do.

Almost every nonprofit has instituted some type of DIY fundraising vehicle. Many who’ve tried generic crowdfunding options haven’t done well. But those using peer-to-peer fundraising are discovering that some of their supporters excel at DIY. Among the nonprofits using DonorDrive for their DIY programs, we’re seeing a group of supporters who raise more in a […]

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6 Reasons to Engage on #GivingTuesday

Summer is waning, but, admit it, the anticipation of autumn inspires. The new season signals new plans, tactics, and a calendar full of opportunities. And soon it will be shopping on “Black Friday” and/or avoiding stores by shopping online on Cyber Monday. We ask, then, why not engage on #GivingTuesday?   If #GivingTuesday is not on […]

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Measurably Better: Reaching Success in Crowdfunding

  Indiegogo recently kicked off a series of events, including informal discussions with local crowdfunded organizations and several informational workshops to launch Pittsburgh as one of its focus cities for 2015. I attended a workshop with Fygment Productions on how to practically devise plans for one’s own crowdfunding campaign. Active campaigners attended the event at a […]

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