When planning an event, there are always struggles with who and what to combine for a perfect “winning” event. There is a precarious balance to finding presenters and entertainment who are both relevant and cohesive, while providing content that is varied enough to intrigue an audience. And on top of all that, you’ve got to […]
ReadAuthor Archives: Lena DGiulia
Hoping for Event Longevity? Find Some GREAT Volunteers!
by Lena DGiulia On Sunday, February 1, I ran my first half marathon at the 32nd Annual Kaiser Permanente San Francisco race put on by Pamakids Runners. With 32 years of experience and a good reputation, this event has a clear advantage and it never lacks volunteers. At each corner I rounded, there was a volunteer […]
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The Secret of Viral Social Media Campaigns?
Creating a successful social campaign is hard to do. Creating a viral social media campaign is one and a million, but it’s possible. I joined Social Media for Nonprofits at their first Leadership Salon panel to learn the secrets of success from the ALS Association’s #icebucketchallenge and the CleverGirlsCollection’s #batkid. The Ice Bucket Challenge generated […]
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