There are a lot of nonprofit books and resources out there. Rather than listing our their opinion on the best ones, or sister site, TopNonprofits.com decided to collaborate with 10 fundraising experts from the top nonprofit blogs list who each provided their top 5 votes. A combination of these votes and amazon metrics were used to compile the […]
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We are still 19 months away from the 2016 presidential elections, but Republican and Democratic candidates are already jockeying for position in the hotly contested Primary season. With millions of dollars in funding, presidential campaign websites are great studies in online fundraising and marketing. Nonprofits and for profits alike can learn an enormous amount just […]
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Chances are, if you made a purchase at eBay, WalMart or McDonald’s in 2014, you were asked if you’d consider donating $1, or $5 or the change that would round up your sale amount to the next dollar. And many, many obliged. Those three topped the list of elite cause marketing programs at retail and restaurants which generated more than […]
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Need help with your nonprofit’s fundraising strategy and implementation? If you are reading this you already know you need to stay on top of the latest fundraising ideas, trends, and research in order to keep your organization moving forward. After all, the term “nonprofit” refers to a tax status, not a viable business model. Every organization requires […]
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Starting a new calendar year encourages everyone to set new goals and priorities, whether personal or professional. It’s no different for a nonprofit that needs to raise funds to survive. What can be done differently or what should be continued from one year to the next? Incorporating these successful donor relations techniques will help reach […]
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In case you haven’t noticed, there’s a rapid shift in America to giving online. A recent M+R Benchmarks 2015 Study saw an average 13% increase in online revenue for nonprofits. The sample included many of America’s largest nonprofits such as Greenpeace, American Red Cross, UNICEF, The Nature Conservancy, American Lung Association, American Heart Association and […]
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This post was originally published on NTEN‘s site, and is being shared here with their permission: M+R and NTEN’s 2015 Nonprofit Benchmarks Report returns for the ninth year, the ultimate guide to nonprofit industry standards for online fundraising, advocacy, and list building. The data from the nonprofits we survey is big. So big, it couldn’t […]
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For as far back as I can remember, I’d set my heart on a career in fashion. In 1992, I packed one (very large) suitcase, bought a one-way plane ticket to JFK, and moved to New York City to embark on some life that would connect my love for publishing with fashion. Undoubtedly, I would work at […]
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As you probably know from having spent any time on this site, we are big proponents of professional development. So, it was very exciting to have Claire Axelrad, J.D., CFRE, as our guest for a webinar entitled: “How to Interview Strong” or “How Interviewing is Like Asking for a Major Gift”. Since impressing an interviewer – and getting […]
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This article was originally posted on NPEngage Last summer we saw an incredible phenomenon in the nonprofit sector—the ALS Association received close to $115M from 2.6M donors in a record one-month period. It was faster and greater than any such social fundraising campaign in the number of donors, from all walks of life—from President Bush, […]
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