I know! It’s beautiful outside and the lake/mountain/ocean/pool/garden is calling your name for the long holiday weekend. But, the clever fundraiser knows NOW is the best time to get one’s Holiday Giving strategy together. Need more inspiration? Just think how you’ll be able to actually enjoy the holidays this year with a little work done now, while the office is […]
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OPINION: Facebook Rolls Out a Donate Now Button for Nonprofits
Having the power of Facebook’s incredibly large audience can seem a benefit to a nonprofit looking for opportunities for greater reach. As Facebook rolls out a Donate Now button for nonprofits to use may seem like just the solution to additional funding many orgs could use. Or is it? What are your thoughts on Facebook’s Donate Button? We […]
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4 Ways Young Nonprofit Professionals Can Make A Measurable Impact
The way your nonprofit conducts its business is important. With a limited budget and, too often, few resources, the hard work that you put in, even with smaller details, can make a big difference. But sometimes, it can feel a bit like you’re struggling to make a truly measurable impact - you want to do […]
ReadDo Personality Tests Make the Grade?
Most people are natural psychologists, wanting to understand what makes people tick, what motivates people: And nothing is more psychologically intriguing than a space that houses a hierarchy of strangers who have to prove their worth every day and seemingly get along for 40+ hours per week. No, I am not talking about The Bachelor; […]
Read10 Experts on Using Real-Time Marketing and Memes for Cause Awareness
Unless you’ve spent the past couple of weeks away on a deserted island (make that a deserted island without internet access!), you have likely seen the “Straight Outta __” meme pop up in your social media newsfeed. It began as a promotion of the N.W.A. biopic “Straight Outta Compton” and, such as it is with those lovely little […]
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Solving Donor Retention with Monthly Giving
The FEP (Fundraising Effectiveness Project) has been since 2006 to collect aggregate data on donor giving. They have discovered that for every 100 donors gained, nonprofits are losing 102. This is a bad statistic, since these donors have already shown support for these nonprofits. As this graphic reveals, in 2013 nonprofits in the study reported […]
ReadCommunity is the One Resource Your Organization Needs
I have gone through my life believing that something is pulling me along – that the things that happen to me aren’t just random events, but are all stitched together, one thing leading to the other thing. This past weekend was a fine example of that. While waiting for a friend who was running late […]
ReadNot-So-Secret Social Media Secret: Identify Your Audience
Last week when I got on Facebook, I saw an ad at the side of my timeline for a wedding website. After I cried a little at the fact that I am so far away from planning a wedding, I thought to myself, “Wow – that company really hasn’t narrowed down their audience very […]
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Mobile donations grow ten fold.
Over at DonorDrive, we’ve done a deep dive into our fundraising data and have come up with some stunning numbers about the swift adoption of giving by smartphone in peer-to-peer fundraising. Before we present the stats, let’s put mobile fundraising growth into perspective: Online sales grew 28% between 2012 and 2015 according to Forrester. Mobile […]
ReadRunning Your Most Effective Virtual Meetings
Whether you’re pitching to a corporation across the country, or just having your weekly team meeting while some of your employees are working from home, virtual meetings can either make or break someone’s experience. I’m always impressed when virtual meetings are pulled off without a single hitch. Now let me be clear – I don’t […]
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